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  • What Local Advertisers Say About Media Sales Reps

      AdMall commissioned a survey of 1100 small and midsize business owners in November 2009. They were asked "if you could offer one piece of advice to the media sales executives that try to sell you advertising, what would it be?" This video reveals a ...
  • Success! Seasoned Rep Training

    images/stories/dsc_0144.jpgFCPNY's first ever Seasoned Sales Rep Training Session, held October 23, 2009, was a fabulous success! There were 77 in attendance from 14 participating publications. Experience ranged from less that 1 year on up to 33 years wit...
  • IT'S NEVER TOO LATE

      Written by Tom Cuskey Associate Publisher Scotsman Press Saint Peter is standing at the gates of heaven interviewing a young man who had just arrived. "I'm looking through your file and don't really see anything ...
  • TARGET YOUR MARKET

      Written by  Brenda Denk Sales Manager RW Publications, Inc. This article will focus on tapping into your most valuable source of revenue - existing clients. When brainstorming ways to generate new business it's easy to overlook what'...
  • COMMUNITY PROMOTIONS

      Written by Nancy Chodak Director of Advertising Genesee Valley Penny Saver When faced with this tough economic climate, there is no better way to increase your customer base and revenue than with Community promotions. Ev...
  • Community Papers' Circulation Audits Give Reason to Cheer -- Latest Numbers: Wide, Deep & Stable

    For immediate Release: October 23, 2009 Before the national circulation narrative turns to gloom and doom next week, there's plenty of reason to celebrate right now at the community level. Audit data for the first half of 2009 has just been crunched by...
  • Newspapers Are Here For The Long Term

    By John Cribb ~ Cribb-Greene The "popular wisdom" that small and mid size newspapers are going to vanish is ridiculous. Here's why.  The primary product newspapers create is local news and information. The public's appetite for local news has not dimi...
  • SMC Survey Results - Data Shows Postal Rates Too High

    In May and June 2009, the Saturation Mailers Coalition (SMC) sent a 22 question survey to its members.  The survey was designed to collect data that describes SMC’s members’ volumes, distribution choices, and marketplace conditions.  The survey was ...
  • Kamen & Co. Group Receives 2009 Best of New York Award

    U.S. Commerce Association’s Award Plaque Honors the AchievementWASHINGTON D.C., June 8, 2009 Kamen & Co. Group Services has been selected for the 2009 Best of New York Award in the Media Appraisers category by the U.S. Commerce Association (USCA)....
  • KAESU PARTNERS WITH MEDIASPACE SOLUTIONS

    Kaesu, Inc. Prepares Launch of Expanded Online and Print Advertising Solutions for Local Markets with Strategic Investment from Mediaspace Solutions. Alliance Strengthens Community Newspaper Campaign Outreach for Local, Regional & National Advertisers...
  • Bartash Printing Expands Post-Press Offerings

    Sidney Simon, owner and CEO of Bartash Printing, a leading manufacturer of magazines, newspapers, and niche publications, announced today that the company has added full circulation services to its growing list of post-press capabilities, including CWC Qu...
  • Bartash Enhances Digital Prepress Capabilities

    New Talent and Technology Deliver Significant Upgrades at Philadelphia’s Largest Cold-Set Web PrinterSidney Simon, owner and CEO of Bartash, announced today that the company has successfully upgraded their Digital Prepress offerings through the acquisit...
  • Mid and Small Newspaper Industry is Not Failing

    Our industry is going to survive, and is doing much better than many other industries in the current recession. We've spoken to dozens of owners and executives of mid and small newspapers/shoppers and though many are struggling with the current economy, t...
  • Persuading the Postal Service

    Since its formation in 1997, one of the missions of the Saturation Mailers Coalition (SMC) is to persuade the Postal Service to be more customer-focused and responsive to the needs of saturation mailers, including free paper publishers. Our ability to per...
  • Telling it Like it is to the USPS

    The Postal Service needs more business and volume if it is to survive, support its existing infrastructure and growing number of delivery points.  The people at the Postal Service responsible for Mailing Services and Marketing are making efforts to reach...
  • DALs Must Meet Automation Requirements

    The United States Postal Service has published a Federal Register notice that effective March 2, 2009, all detached address labels (DALs) accompanying a saturation mailing of periodicals or standard mail flats must meet the Postal Service’s requirements...
  • Postmaster General Asks Congress for Help

    Donna E. Hanbery, Executive DirectorSaturation Mailers CoalitionOn January 28, 2009, Postmaster General John Potter appeared before the Subcommittee on Federal Financial Management, Government Information, Federal Service and International Security of the...
  • Bartash Printing Implements Major Digital Press Control Improvements

    Philadelphia’s Largest Cold-Set Web Printer Increases Speed and Accuracy Sidney Simon, owner and CEO of Bartash Printing, a leading manufacturer of magazines, newspapers, and niche publications, announced today that the company has completed the additi...
  • From Free Papers to Fresh Pasta!

    Robert Durso II of JB Multimedia Inc, the premier provider of Digital Editions for the Free Paper industry, is starring in an upcoming episode for The Food Network’s hit TV show, "Throwdown! with Bobby Flay." Robert Durso, who serves as Senior Vice Pres...
  • Year-end updates on the Postal Service

    Donna Hanbery Saturation Mailers Coalition USPS "NEW YEAR" NEWS AND UPDATES As 2008 comes to a close, there is not much holiday cheer to report from the USPS. The nation's economic woes have been felt in the sharp decline of postal business and ...

 

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